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Case study

Chosen Family Law Center

When the pandemic canceled the fundraiser for this LGBTQIA+ legal aid firm, Last Word Communications took the party online, creating a virtual event and campaign that exceeded their fundraising goals.

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Link active · last checked September 22, 2026

Chosen Family Law Center campaign image
Chosen Family Law Center campaign image

The challenge

The Chosen Family Law Center serves the LGBTQIA+ and poly communities with free and direct legal services, but their fundraiser was canceled because of the pandemic.

The insight

Be nimble. Last Word Communications was able to take this fundraising event to an online platform.

The solution

Last Word Communications developed an online crowdfunding strategy that culminated in a virtual event featuring speakers, entertainment, and interactive sessions. The online messaging linked Chosen Family Law Center’s work to country-wide narratives around racial justice and trans lives, elevating its visibility to the worldwide LGBTQIA+ community.

Services

  • Event Production
  • Audience Engagement
  • Digital Strategy

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