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Case study

Melissa Mills

The legacy of Roe vs. Wade

Melissa Mills

The challenge

With the publication of Joshua Prager’s The Family Roe , Melissa Mills, the daughter of the woman known as Jane Roe, wanted to tell her story publicly for the first time.

The insight

In times of great change, there is an opportunity to hear new voices, and to see old stories in new ways

The solution

Grey Horse gave Melissa media training and careful management of her press opportunities for this sensitive and personal topic, where she was able to advocate for her pro-choice politics through the fall of Roe vs. Wade and the Dobbs fallout. If you'd ike to speak with Melissa for a story, reach out !

Services

  • Digital Strategy
  • Press
  • Crisis Comms
  • Media Training

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