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Case study

One Beat Medical

Giving a medical company and its leader a consistent public voice.

The challenge

One Beat Medical needed company communications and leadership content connecting its medical work with a wider business and professional audience.

The insight

Useful health education and a leader's own story can support each other.

The solution

From May to October 2023, Last Word Communications wrote and published two leadership op-eds in Economy Standard, produced LinkedIn content and graphics, and wrote company blog posts on bystander CPR, AEDs for sports leagues and bleeding-control kits. The team also kept a content repository and analytics reports, arranged a professional photo shoot and created communications for Sudden Cardiac Arrest Month.

Services

  • Media Relations
  • Executive Content
  • Social Media
  • Blog Writing
  • Content Production

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