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Case study

United Nations

Creating audience engagement for an esteemed international organization

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Link active · last checked September 22, 2026

United Nations

The challenge

The UN - you may have heard of it! But this top-tier name recognition and global reach meant that they needed a multi-lingual, scalable digital strategy that could reach millions of people per day on some of the world’s most crucial issues.

The insight

For creative teams that work in many languages, nimble workshops and guidance help to improve best practices.

The solution

Grey Horse developed a plenary talk and training that helped the organization create uniform standards and procedures across their many channels and platforms–and then put it into practice with a two-week workshop, and by consulting directly on audience building and content strategy with their Institute for Disarmament Research.

Services

  • Digital Strategy
  • Audience Engagement
  • Media Consulting

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